After 10 years and half a million dollars donated I am transforming Goodwill Wine.
We are in the process of reinventing Goodwill Wine and I would like to offer Love Your Sister a seat at the head of our new look table.
This offer is only going out to seven of the three hundred charities we currently support and you. These eight charities will benefit from over 75% of our total donations.
We will still be asking all of the charities we support to do a mutually agreed upon number of social media posts each year, however we will also be providing our top 8 with an ongoing marketing budget to further promote their wines outside of their organic social feeds.
These paid promotions will drive your supporters into your own six week 'welcome' email flows designed to nurture them into purchasers. These flows are extremely effective and will lock in their future donations to you.
Our customers have an average lifetime value of three and a half cases after their initial purchase.