Betty (10) will often come to work with me on weekends for a bit of pocket money. We mostly make up boxes and besides being a good little saver, she will occasionally buy a Beanie Boo.. or three.
Last weekend while putting together boxes, Betty asked me if she could donate some of her money to charity. I was curious to know 'who' she had in mind seeing as owls are obviously the flavour of the month (see what I did there? 'Who'.. owls.. OK, dad joke at best)
Anyway, Betty surprised me when she said orangutans. I was even more surprised when she asked if it was ok to give them $200. I knew this was all the money she had.
So what should a responsible father do? $200 seems like a lot for a 10 year old.
We went back to box making and after giving it some thought, I said yes, she could. My primary goal for Betty is to help her become a kind adult, however if she can be clever too, then that would be icing on the cake. So I suggested that we might be able to turn her $200 into $400 for the Orangutans.
Over the years we have had lots of customers step up and offer to match our donations from your wine purchases. I love this concept and think it's really smart donating, but in all this time we've never had a kid do it. Perhaps its inappropriate but frankly I don't care. As I said, kind and clever is my goal.
I would love to show Betty that thinking outside of the box is a powerful skill and there is a loving community of people here who are already doing just that.
And while I know $200 isn't very much, it's a whole lot better than nothing, and to a 10 year old it is everything.
Better still, we found out today on our way to school that The Orangutan Project are soon to launch a double donation special as well.
With your help we are going to turn Betty's $200 into $800!!
So, for as long as it takes, Betty is matching all of the donations from your purchases in support of The Orangutan Project and then a kind supporter of The Orangutan Project will be doubling it again. That's 200% of the profit from any wine you buy.
I'll let you know next week how close we get.
Founder - Goodwill Wine